The success of your website or blog depends on how long your visitors say on there. When they stay there longer they explore the website, access other pages and sections and this increases the chance of they doing business with you, or remembering your blog or website to return, or bookmark.
Once they are on your website or blog you have to first engage them, and then make all the important sections easily available. There must be very few unnecessary distractions. Vandelay Design tells you more about how to keep people on your website or blog for longer time.
Technorati Tags: website usability
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Thanks for the link.